Busch Light is the first beer brand that can display the American Farmland Trust’s (AFT) new U.S. Farmed certification and seal.
Busch Light is the first brand in Anheuser-Busch’s portfolio to bear the U.S. Farmed seal, which certifies that at least 95 percent of its agricultural ingredients come from farms in the U.S. The corn, barley, rice and hops contained in Busch Light are all sourced from American farms.
With its annual summer Corn Cans, Anheuser-Busch has continued making donations to Farm Rescue in the Midwest since 2020. One cent for every case is donated back to the organization that plants, hays, and harvests for farmers and ranchers affected by illness, disability, or natural disaster. Anheuser-Busch has delivered nearly $1 million in donations to Farm Rescue.
AFT allow brands to display its certification if they support American agriculture. AFT has been supporting agriculture for four decades and is currently offering this U.S. Farmed certification to brands that use U.S. ag commodities.
The U.S. Farmed certification is available by AFT application-only and all products receive the same rigorous review process through American Farmland Trust.
In order to qualify for certification, companies must submit an audit report conducted by a third-party, external auditor verifying that at least 95 percent of its ingredients in the product are grown in the U.S.
AFT then conducts a thorough review of the audit to ensure all certification requirements are met before the product may receive the U.S. Farmed seal.
“By choosing U.S. Farmed certified products, consumers support American farmers and invest in the future of domestic production, ensuring a secure and sustainable food supply for all,” said Beth Sauerhaft, PhD, AFT Acting President and CEO in a webinar on the U.S. Farmed site.
As a supporter of the ag community, Anheuser-Busch is helping consumers seek out and feel good about supporting American farmers when shopping homegrown, she said.
According to the Morning Consult’s 2023 Made in America Report, two-thirds of Americans participating said they prefer buying American products.